How to create engaging native ads? - AdsJumbo Native Advertising, Monetize Apps, Websites

As has been said, you can check out Taboola’s insights to create high-performing native ads. However, you shouldn’t also dismiss general best practices, such as:

  • Use photos rather than illustrations. Photographs have almost 50% higher CTR.
  • Denote a benefit. What will happen to users if they click? Will they learn something? Then use the ‘learn’ or ‘discover’ keyword. Will they get a discount? Mention it in the title.
  • Stay credible. Try not to offer too provoking headlines but show your customers can trust you.
  • Test different creatives at once.

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